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Monday, June 13, 2011

Convincing ad?

The re-introduction of the Pentavalent vaccination has been widely covered by the media and the importance of vaccinating babies widely promoted through ads, campaigns, and articles. Good PR for the vaccination is highly needed in light of its first round history.

With this in mind, I was flabbergasted to see the ad posted (by who?)  in Friday's Business Bhutan. In it, 5 babies appear to be skewered on a long needle with a blood drop at its end! Ya lama! What was the graphic designer thinking?

Posted in Business Bhutan, June 23, 2011








I'll also comment about the Immunization Schedule table on the left side of the ad, which is completely unreadable even in the print newspaper. So where can one get this information?

I searched the Ministry of Health's website, and the JDW National Referral Hospital's website but found nothing. For parents who are interested in immunization schedules, here's the schedule in the USA. The Centers for Disease Control & Prevention in the US also has a good website with relevant vaccination information.

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